When a band lacks real commercial success it's nice to have friends. Low, from Duluth, MN, could count on the Gap, the staff of the U.K. TV show Skins and former Led Zeppelin frontman Robert Plant.
At the Indie Rock group's core was the married couple of Alan Sparhawk and Mimi Parker. The drawing card was the pair's vocal harmonies that complimented the slow tempos and minimalist arrangements.
One of their best-known efforts was a hymnal version of "The Little Drummer Boy," which was featured in a Gap television ad.
The song "Point Of Disgust" was featured in the U.K. show Skins, which led to download sales on iTunes. "Sunflower" and "Breaker" were heard in subsequent episodes.
The show's music supervisor said "You may have guessed by now that we are all pretty huge fans of Low in the Skins office."
The '08 movie KillShot featured the song "Monkey." That same year, Low was the subject of the documentary Low: You May Need A Murderer.
Two years later, Robert Plant covered two Low songs ("Silver Rider" and "Monkey") for his album "Band Of Joy." "It's great music; it's always been in the house playing away beside Jerry Lee Lewis and Howlin' Wolf, you know," Plant said of Low's album "The Great Destroyer."
The album was Low's first for the Sub-Pop imprint and the first to land on the Billboard Heatseekers chart (#13) - their best U.S. showing to date.
'13 saw Low's version of "Blue Christmas," originally recorded by Elvis Presley, featured in HBO's Eastbound & Down.
The group released their 11th album, "Ones And Sixes," in '15. It was co-produced by Low and engineer BJ Burton and included contributions from Wilco drummer Glenn Kotche.
While the album only got to #158 on the U.S. Billboard survey, it went to #35 on the U.K. Album chart.
1994 I Could Live In Hope
1995 Long Division
1996 The Curtain Hits The Cast
1999 Secret Name
2001 Things We Lost In The Fire
2005 The Great Destroyer
207 Drums & Guns